Free tool
Opportunity Score Calculator
Rate a problem yourself across four dimensions. This is a gut-check, not research — for the researched version, that's what Problem Desk does.
Pain level5/10
How much does this actually hurt the people who have it?
Market size5/10
How many people or businesses have this problem?
Feasibility5/10
How hard would this be to actually solve?
Timing5/10
Is right now a good moment for this, or too early/late?
Set the sliders, then hit Calculate to see your score.